Makeup Foundation & Brushes

Whether you’re looking for radiance, stay-power, or a visible lift, Clarins’ luxurious foundations come in shades and finishes so true to you that they keep every flaw a secret. All that while caring for your skin with the power of our plant extracts.

With so many options available, finding the perfect foundation for your skin can feel exciting yet overwhelming. We’re here to answer your makeup foundation questions and help guide you toward the right foundation for your skin and lifestyle.

What is foundation?

Foundation is a base makeup product that helps create an even skin tone, blurs imperfections, and nourishes your skin. The best face foundation will complement your skin and feel comfortable.

What is the purpose of foundation makeup?

Foundation is a multi-tasking product that serves various purposes in your beauty routine. The right formula will nourish and hydrate your skin while creating a smooth canvas that covers imperfections and evens out skin tone.

Developed with the same expertise as Clarins skincare products, our plant-enriched foundations come with a number of skincare benefits to complement your primer and illuminator. They help revive radiance, blur imperfections, conceal dark spots, and visibly reduce signs of skin aging. Whether you choose mattifying liquid foundation makeup or a buildable serum, our long-wearing formulas will hydrate, illuminate, and match your skin tone with natural-looking results.

How to choose a foundation color

To find your ideal makeup foundation shade, match it to your jawline in natural light. Think about your skin’s undertones, whether they are cool, warm, or neutral, to ensure an ideal match for your skin.

Do Clarins foundations let skin breathe?

Clarins’ innovative, plant-enriched foundations comfort, hydrate, and even skin tone while allowing pores to breathe — a true beauty treatment with every application. Whether in the form of a fluid or serum, our expertly designed foundations with skincare properties offer long-lasting, flawless coverage that cares for the skin from morning to night. Each formula contains Clarins' Anti-Pollution Complex to help shield skin from environmental damage.

How do I choose a Clarins foundation?

Clarins offers everything from a sheer, bare skin feel to full-coverage foundation makeup — in a range of global shades and innovative textures that cater to every skin type and tone.

Skin Illusion Full Coverage Foundation — a breathable, full-coverage option infused with Oat, White Horehound, Furcellaria and Nipplewort to protect from pollution, including harsh blue lights. It provides a lightweight wear all day long.

Tinted Oleo Serum Foundation — infused with mineral pigments and a trio of oils — is a satin finish serum that is buildable and hydrating. Made with nourishing Hazelnut and Jojoba, it provides a shine-free long wear.

Beauty tip: Apply a beige or pink beige foundation to skin with a pink undertone. If your complexion has lighter undertones apply a pinkish beige or neutral shade. Enhance olive skin with a golden beige shade.

How to apply foundation with a brush?

After completing your skincare routine, dispense foundation onto the back of your hand to warm the product for easy absorption. Sweep your Flat Foundation Brush across the product and apply from the middle of the face to the sides, blending toward the neck, hairline, and ears. Feather and blend using the tapered edge. For a lighter application, use our Multi-Use Foundation Brush.

How to clean makeup brushes

Wash brushes weekly with a mild dish soap and warm water. Rinse thoroughly and lay flat on a towel to dry. Maintain brush performance and prevent product and bacteria buildup with regular cleaning.

Do you need a brush for makeup?

Using a brush helps blend makeup foundation more evenly and minimizes product waste, though it is not a necessity to apply foundation. You can also use a makeup sponge or your fingertips, depending on your preferred finish.

What to use before foundation?

Follow a proper skincare routine before applying your makeup foundation. A well-prepped base enhances your foundation’s performance. Clean your face with a cleanser and toner, follow with a serum for hydration, add your moisturizer, and finish with primer.

What is the best makeup foundation?

The best makeup foundation suits your skin type, tone, and preferred finish. Some prefer lightweight coverage, while others prefer a long-wear matte finish. Discover the one you like best for your skin. Whichever you choose, Clarins offers a foundation to enhance your natural beauty.